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WowYow Outlines Their Exciting Partnership with Compass Digital
Read about how the WowYow + Digital Compass partnership will help advertisers and publishers maximize revenue and increase audience engagement.
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Partnership Announcement with Compass Digital
WowYow strikes a new partnership with a reputable digital marketing agency: Compass Digital. Their partnership reinforces the relationship between AI and media. Read more...
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MediaMath Goes Bankrupt: How Will the AdTech Industry Be Affected?
Adtech company MediaMath has gone bankrupt. WowYow explains how the industry will be affected and gives advice on what to do next.
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WowYow Responds to Advertisers' and Publishers' Concerns About the Cookie Depreciation
The Cookie Apocalypse is coming, and Google's recent cookie depreciation initiative has set off a whirlwind of concerns. A Digiday article relays specific concerns that advertisers and publishers are facing. As a growing tech leader, WowYow has responded to these concerns and has several solutions to the cookie plague.
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Google's Approach to Third-Party Cookie Deprecation: Evaluating the Impact on Publishers and the Open Web
WowYow responds to MediaPost's article on Google's plan to start depreciating 3rd-party cookies.
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WowYow Responds to Microsoft's New AI Advertising Strategy
Read our response to Adweek's article on Microsoft's new advertising strategies! Get some advice from your favorite AI experts!
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